Written by the people
running the prompts.
Every piece on this site comes from live testing across the major models — here's who does the testing.
Ethan Parker is an AI Search Strategist focused on generative engines, brand visibility, and the tactics that help companies get discovered inside AI answers.
Charlotte Bennett is a Technical SEO Analyst specializing in crawling, indexing, structured data, website architecture, and the technical foundations of AI-powered search.
James Wilson is a Generative Search Analyst studying how AI platforms select sources, generate answers, cite websites, and represent brands across conversational search experiences.
Taha Morgan focuses on enterprise AI visibility, brand authority, competitive intelligence, and measuring how organizations appear across AI-powered search and discovery platforms.
Emily Collins is a Content Strategy Specialist focused on topical authority, semantic SEO, content architecture, and creating information ecosystems that are easier for both people and AI systems to understand.
Adrian Cole is the Founder and CEO of Visible Authority, setting the company's direction and its mission to make brands the answer AI search recommends.
Marcus Hale is the Chief Technology Officer at Visible Authority, leading the engineering and data systems that measure and improve brand visibility across AI search.
Sofia Reyes is the Chief Marketing Officer at Visible Authority, shaping how the company communicates the shift to answer-first, AI-driven search.